Archive for septembrie, 2013

Happy birthday, Google!

Nu am inteles de ce te-ai sarbatorit de 15 ani zilele trecute si nu pe 4 septembrie, dar pentru ca ai implinit o varsta rotunda si ai contribuit din plin la dezvoltarea internetului in ultimii 10 ani, iti urez aniversare placuta, fara la multi ani :)

Mediafax Group intra in actionariatul 2Parale

Comunicatul de presa:

Mediafax Group anunta preluarea unui procent minoritar din actiunile 2Parale, prima si cea mai mare retea de afiliere din Romania. Se asteapta ca tranzactia sa se incheie pana la finele acestui an, urmand ca Mediafax Group sa preia procentele detinute de Stefan Iordache. Tranzactia va fi asistata de casa de avocatura Biris Goran, lider de piata in domeniul asistentei juridice in tranzactiile IT.

La runda de investitii participa si Sergiu Negut (Maastricht School of Management, ex- Deputy CEO & Board member Regina Maria), care va deveni actionar minoritar si membru al board-ului. Dorin Boerescu va ramane in continuare CEO si cel mai important actionar.

“Ecommerce-ul este o directie strategica pentru Mediafax Group, este o componenta importanta a strategiei noastre de transformare dintr-o companie de media clasica intr-una adaptata timpurilor actuale. Succesul 2Parale in acoperirea pietei, eforturile lor in educarea partenerilor, atat magazine, cat si afiliati, precum si echipa de management ne-au convins sa ne alaturam si sa punem umarul la cresterea acestui business”, a declarat Orlando Nicoara, director general Mediafax Group.

“Parteneriatul cu Mediafax este o etapa naturala in evolutia 2Parale, data fiind pozitia ambelor companii pe pietele pe care activeaza. Vom intensifica alaturi de ei eforturile de educare a pietei si de crestere a portofoliului, consolidandu-ne pozitia pe piata de performance marketing, atat in afiliere, cat si in pay-per-click. Alaturi de asocierea strategica cu Mediafax purtam discutii avansate si pentru atragerea de capital de crestere – oportunitatile sunt foarte mari si vrem sa profitam de momentul foarte bun in care ne aflam.”, a explicat Dorin Boerescu.

“Am intrat in actionariatul 2Parale increzator in potentialul de dezvoltare al retelei. Ma bucur sa vad ca acest potential a dat roade si ca 2Parale si-a consolidat statutul de lider al pietei de marketing afiliat. Sunt convins ca si pe viitor evolutia retelei va fi una cel putin la fel de buna.”, a declarat Stefan Iordache, COO Leo Burnett Group.

Prin acest parteneriat, 2Parale devine singura retea de afiliere folosita in portofoliul de site-uri al Mediafax Group, care atinge zilnic peste 1,5 milioane de vizitatori duplicati si mai bine de 6 milioane de vizitatori unici/luna.

Blackberry in 3 slide-uri

Albanian army

Sau despre cum Netflix castiga primul Emmy #asaincepe

$800 mil in 24 de ore, $1 miliard in 3 zile

Grand Theft Auto V:

– investitie: undeva intre 200 si 250 milioane USD

– vanzari: 800 milioane USD in 24 de ore de la lansare, 1 miliard USD in 3 zile de la lansare

Hollywood, your turn.

Trolling „nice ideas”

Greu de crezut dar toate citatele de mai jos sunt dintr-un singur articol :)

But let’s get real. Whatever the humanitarian benefits of Google’s new venture, it’s an odd move for an internet conglomerate that said it’s trying to become more focused, a company that hasn’t developed a major new revenue line in 10 years.

It was only two summers ago that Page vowed in a Wall Street conference call to “put more wood behind fewer arrows” at Google. “Focus and prioritization are crucial, given our amazing opportunities,” he said. This commitment to focus is invoked whenever Google wants to kill off a product it has tired of, like Google Labs, Google Reader, or Calico’s predecessor Google Health.

Yes, Google has done health before. And failed.

The vast majority of its profit comes from AdWords, launched in 2000, and AdSense, launched in 2003.

Yet Google’s wild experiments continue. The company is pumping money into self-driving cars, flying power-plants, wireless internet blimps, $1,500 robot glasses, and, now, a fight against death itself. By Google’s own admission, it’s not clear that any of these ideas will ever make money for the company.

But it’s strange — and should be troubling to shareholders — that Google neglects medium-term development while lavishing attention on speculative long-term research. Products like Reader and the various Google Labs experiments might have seemed like small potatoes, but they at least had the potential to turn into revenue generators in a period of months or a couple of years.

Calico is a nice idea. But a public company needs more than nice ideas.

Show me the money

Graficul diminetii

Vevo killed the MTV star

These days, Vevo dominates the world of online music videos to a degree that is surprising considering the pedigree and head start of its rivals. In August, Vevo racked up 49.3 million unique visitors and 609 million video views, according to ComScore, crushing its nearest challengers, MTV (VIA) Music Group (35.2 million unique visitors; 261 million video views)

De aici

2 in 1 la CME

Pe locul lasat liber de Adrian Sarbu, boardul CME a numit doi CEO, Christoph Mainusch, ex RTL si Michael Del Nin, venit de la Time Warner, membru in boardul CME.

Robert Berza, ex New Media manager CME, i-a caracterizat pe cei doi intr-un tweet pe care-l gasiti mai jos: